Brand Identity & Strategic Marketing

Brand Identity & Strategic Marketing


















Corporate Literature

Motability

Motability is a national charity, set up on the initiative of the Government to assist disabled people with their mobility needs. Motability enables disabled people to obtain a car, powered wheelchair or scooter simply by using their government-funded mobility allowances.

Report and Accounts

Motability approached Brilliant to produce their 2006/2007 company annual report and accounts documents.

It was essential for the Motability brand guidlines to be maintained consistently throughout, utilising white space and legible typography, with supporting photography and suitable graphs to provide an informative document.

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